was founded on a desire to make the superyachts industry more accessible than ever, not just for those looking to buy, charter or refit a luxury yacht, but for any individual searching for current and extensive information on the yachting industry and its accompanying lifestyle.

Launched in November 2009, is the first online source of its kind that uses a consumer-driven approach to combine all things related to yachts over 24 metres with engaging lifestyle content for the high-net-worth individual. was created as an all-inclusive portal to promote charter, brokerage and new build leads within the industry by directing them straight to the managing company. By also encompassing the luxury world of premium lifestyle brands and superyacht toys, hopes to provide its Users with a fresh and engaging experience each time they visit.

Based in the United Kingdom, our dedicated in-house Editorial and Technical Teams based in our London office ensures that all website content is up-to-date and functioning. From breaking industry news and new yacht launches to the latest trends in high-end fashion, gadgets and design, the team at has their finger on the pulse to bring you the events as they happen.


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